Frequently Bought Together for WooCommerce - WowRevenue

Frequently Bought Together for WooCommerce

Create high-converting Frequently Bought Together offers that recommend complementary products, encourage larger purchases, and increase your WooCommerce store’s order value.

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Live storefront preview of a "Frequently Bought Together" bundle widget featuring a winter jacket, Nike Jordan sneakers, and a winter hat with a total discounted price and an "Add Selected to Cart" button.

What Is WooCommerce Frequently Bought Together and Why Use It?

WooCommerce Frequently Bought Together is a product recommendation strategy that displays complementary products alongside a main product and encourages customers to purchase them together. For example, a customer viewing a camera might also see a memory card, camera bag, and tripod as a recommended bundle.

A teal icon of an open cardboard box with a glowing circle and a checkmark emerging from it.

Make Product Discovery Easier

Help customers discover relevant complementary products at the right moment, so they can find everything they need without searching through your store.

A purple icon of a lightbulb with a checkmark inside, representing complete product solutions.

Create Complete Product Solutions

Combine complementary products into a complete solution, helping customers get everything they need in one convenient bundle at a discounted price.

A red icon depicting two hands exchanging a coin with a dollar sign.

Turn Cross-Sells Into Offers

Turn relevant product recommendations into compelling offers that make it easier for customers to add complementary products to their cart.

A purple icon of a shopping bag with a smile line, symbolizing reduced shopping friction.

Reduce Shopping Friction

Give customers a more convenient shopping experience by making relevant complementary products easy to discover and add together as a FBT bundle.

An orange shopping cart icon with a checkmark, symbolizing increased order quantities.

Encourage More Products Per Order

Encourage customers to add more products to their cart by recommending relevant items in a conversion-focused design, helping increase the value of every order.

Two Conversion-Focused Designs to Sell Frequently Bought Together

Choose from two conversion-focused layouts designed to showcase complementary products and encourage customers to add more to their cart.

Grid View

Show complementary products in a clean, engaging grid that makes it easy for customers to discover and add multiple products at once.

A product page preview featuring a "Frequently Bought Together" grid widget showing an AeroBook Pro 13-inch Ultrabook alongside selectable accessory add-ons like a wireless mouse, USB-C docking station, and laptop stand.

List View

Display complementary products in a compact list, making it easy for customers to review and add multiple items to their cart.

A product page layout displaying an AeroBook Pro 13-inch Ultrabook alongside a "Frequently Bought Together" vertical list widget containing selectable items like a smartphone, a 30W USB-C fast charger, and Bluetooth earbuds.

Show FBT Offers on the Products That Matter Most

Encourage customers to buy more by offering better prices on all products, specific products, or selected categories.

All Products

Show Frequently Bought Together offers across all products in your store, making it easy to create consistent cross-selling opportunities.

Categories

Show Frequently Bought Together offers only for selected product categories, making your recommendations more relevant and targeted.

Specific Products

Show Frequently Bought Together offers only on selected products, giving precise control over where each recommendation appears.

Show Bought Together Suggestions Customers Want to Buy

Help customers discover relevant products by creating product combinations
based on different relationships.

Specific Products

Manually choose specific products to recommend together, giving you complete control over which items appear in each Frequently Bought Together offer.

Related Products

Automatically recommend products related to the item customers are viewing, making it easier to discover relevant additions to their purchase.

Upsell Products

Recommend higher-value or upgraded products that complement the customer’s current selection and encourage them to make a bigger purchase.

Bought Together

Recommend products that customers frequently purchase together, helping shoppers discover popular combinations and add complementary items to their cart.

Others Also Bought

Show products that other customers purchased alongside the current product, helping shoppers discover popular combinations and complementary items.

Flexible Discount Types for Frequently Bought Together

Make your Frequently Bought Together offers more compelling with flexible discount options that encourage customers to add complementary products to their cart.

Icon for Percentage Discount

Percentage Discount

Offer a percentage discount when customers purchase the recommended products together.

Icon for Amount Discount

Fixed Discount

Give customers a specific amount off when they add the recommended products to their purchase.

Icon for Fixed Price

Fixed Price

Set one combined price for the main product and recommended products.

Icon for Product-specific Discount

Discounts to the Main Product

Apply the discount to the main product along with recommended products.

Icon for No Discount

No Discount

Recommend complementary products together without offering a discount.

Display Frequently Bought Together Across Your Store

Show relevant Frequently Bought Together offers across your store with flexible placement and targeting options that help turn product recommendations into more sales.

Product Page

Display relevant Frequently Bought Together offers while customers are exploring a product and deciding what to buy.

Cart Page

Recommend complementary products before checkout to encourage customers to add more to their cart.

Checkout Page

Give customers a final opportunity to discover relevant add-ons before completing their purchase.

Thank You Page

Continue the shopping journey by showcasing complementary products after the order is placed.

Customize Your Frequently Bought Together Offer

Customize every part to make the offer clear, engaging, and consistent with your store.

Custom Heading

Create an attention-grabbing offer title that clearly communicates the value.

Subheading

Add supporting text that explains the benefits of buying the recommended products.

Button Text

Customize your call-to-action button with clear, compelling text.

Badge Text

Highlight savings, special deals, or other important offer details with eye-catching text.

Required Main Product

Make the main product mandatory so customers must purchase it.

Disable Coupon

Prevent coupon codes from being applied to the Frequently Bought Together offer.

Discount Display

Clearly show available offer or savings so customers can quickly understand.

Free Shipping

Offer free shipping to make the offer more attractive and increase conversions.

WooCommerce Frequently Bought Together Examples

See how you can combine complementary products into relevant Frequently Bought Together offers that encourage customers to add more to their carts.

An icon of a blue and orange vintage camera.

Camera Store

Recommend essentials like memory cards, camera bags, batteries, and tripods alongside cameras to help customers get everything they need for their next shoot.

An icon of electronic devices including a desktop computer, a yellow smartphone, and a pink mobile device.

Electronics Store

Showcase accessories such as chargers, cables, cases, and adapters to help customers complete their setup and get more from their devices.

An icon of a yellow sleeveless dress with a red belt.

Fashion Store

Add items like shoes, bags, belts, and accessories to help customers complete their look with products that pair naturally together.

Icon for Fixed Price

Coffee Store

Recommend products like coffee beans, mugs, filters, and brewing accessories to help customers create a complete coffee setup.

Why Use WowRevenue for Creating Frequently Bought Together?

See why WowRevenue is an obvious choice choosing a bundle plugin with FBT offer.

Conversion-Focused Designs

Present recommendations in engaging layouts.

Grid & List Views

Display your recommendations side by side one after another in a list layout.

Flexible Product Selection

Recommend specific, related, upsell, or bought-together products.

Multiple Discount Types

Select from percentage, fixed discount, fixed price, or no discount.

Free Gift Support

Offer a free gift when customers select a specific number of products.

Multiple Display Locations

Show offers on product, cart, checkout, and thank you pages.

Variation Support

Allow customers to select exact variations of the products within the bundle.

Flexible Targeting

Apply offers to specific products, categories, or all products of your store.

How to Create a Frequently Bought Together Offer in WooCommerce

Create bulk discounts in three simple steps and optimize every offer for higher conversions.

Select Your Main Product

Choose the product for which you want to display the recommendation.

  • Add single or multiple product addons.
  • Make add-ons mandatory or optional.
  • Set additional prices for addons.
A dashboard editor view showing a product selection modal overlaying an e-commerce page, allowing merchants to configure bundled items and pricing.

Add Frequently Bought Together Products

Select specific, related, upsell, or other recommended products

  • Recommend relevant upsell or cross-sell products based on the customer’s current product.
  • Automatically show products related to the main product as recommendations.
  • Manually choose the exact products you want to recommend.
Bundle builder backend settings displaying configuration options for suggested products, such as specific products, cross-sell products, and related products - along with a percentage discount field.

Configure Your Offer

Choose the layout, discount, free gift, text, and display locations.

  • Change the global colors to match your store’s branding and visual style.
  • Add free gifts or free shipping to make your Frequently Bought Together offers more compelling.
  • Add custom headings and badge text to highlight your offer and attract customer attention.
A customization menu for a bundle campaign showing options for light and dark templates, color theme selection, template sizing, and text editing fields for titles, badges, and buttons.

Which Frequently Bought Together Plugin Should You Choose?

Compare the features that matter most and see how WowRevenue gives you more ways to create flexible, engaging, and conversion-focused bulk discount offers.

WowRevenue

5 Bundle Types including, bundle products, mix and match bundle, frequently bought together, and more with conversion focused designs to sell those bundles.

Stores looking for an all-in-one bundle and Frequently Bought Together solution with appealing bundle layouts designed to increase conversions.

WowRecommendations

AI-Powered Recommendations, 32+ Filters, Smart Sorting, Frequently Bought Together, Upsells, Cross-sells, Popup Upsells, Checkout Order Bumps, Revenue Analytics

Stores looking for AI-powered product recommendations and AOV optimization

Product Recommendations for WooCommerce

Automated Product Recommendations, Frequently Bought Together, Upsells, Cross-Sells, Recommendation Rules, Analytics, Multiple Display Locations

Stores looking for rule-based product recommendations and upsells

WPC Frequently Bought Together for WooCommerce

Co-Purchase, Co-View, FBT, Product Relationships, Recommendation Rules

Stores wanting behavior-based product recommendations

Frequently Asked Questions

Explore these frequently asked questions about Frequently Bought Together to find the answers you need and make a confident purchase decision.

Feel free to contact our support team in case you have questions.

Yes. You can manually select specific products to recommend with a particular product, giving you full control over each FBT combination.

Yes. WowRevenue lets you build recommendations using specific products, related products, upsell products, products frequently bought together, and products that other customers also bought.

Yes. You can use percentage discounts, fixed discounts, fixed bundle prices, or create FBT offers without a discount.

Yes. You can display FBT offers across multiple locations, including product pages, cart pages, checkout pages, and thank-you pages.

Yes. WowRevenue provides Grid View and List View, allowing you to choose a layout that best fits your store and products.

Increase average order value and turn more shoppers into bigger buyers with smarter bulk discounts.