WowRevenue lets you create different types of bulk/volume discounts based on how you want customers to buy more and unlock better pricing.
From the WowRevenue dashboard, click Create Bundle. You will see all available campaign templates, including four volume discount types:
- Classic Volume Discount: Offer better pricing as customers purchase higher quantities of the same product.
- Volume Discount (Buy X Get Y): Reward customers with free products when they purchase the required quantity.
- Range Quantity Discount: Apply discounts when the purchased quantity falls within a specific range.
- Mixed Volume Discount: Combine quantity-based discounts and tier-based discounts within the same offer.
Choose the volume discount type that matches your goal. Let’s start with the Classic Volume Discount.
Setting Up Classic Volume Discount
Choose Where to Apply the Volume/Bulk Discount
The first step is deciding which products should be included in the volume discount campaign.
Use the Apply To option to choose from:
- All Products to apply the volume discount across your entire store.
- Specific Products to apply the offer only to selected products.
- Product Categories to apply the discount to every product within selected categories.
If you choose Specific Products, click Add Products and select the products you want to include in the campaign.
This lets you run store-wide volume discounts or create more targeted offers for specific products and categories.
Create Discount Tiers
The Discount Tiers section lets you offer different prices based on how many items customers purchase.
You can create multiple tiers so the savings increase as customers buy more.
For example, you can keep the regular price when a customer buys 1 item, offer 10% off for 3 items, and provide a larger discount at higher quantities.
For each tier, set the required Quantity and choose one of the available discount types:
- Percentage
- Fixed Discount
- Fixed Price
- No Discount
You can configure the following options for every tier:
- Selected by Default to make a specific tier preselected
- Display Product Image to show a custom image for that tier.
- Free Shipping to include free shipping when customers choose that tier.
- Add Gift to attach a free gift product to the tier.
- Add Upsell to promote an additional product alongside the tier.
You can also customize the Title, Subtitle, and Tag for each tier. For example, you can use a tag such as Most Popular to draw attention to the tier you want customers to notice.
Click Add New Tier if you want to create another quantity level. You can add multiple tiers and arrange them to build a progressive volume discount offer.
Customize the Bundle Texts
Use the Bundle Texts section to control the main messaging customers see with your volume discount offer.
You can customize:
- Title to name the offer.
- Subtitle to add a short supporting message.
- Free Shipping Message to highlight free shipping when it applies.
- Badge Text to show the savings amount. Use {discount_value} to display the discount automatically.
Volume Discount (Buy X Get Y Style)
The Volume Discount (Buy X Get Y) offer works similarly to the Classic Volume Discount, but each tier is based on how many products customers buy and how many additional products they get for free.
For each tier, set:
- Buy X Qty to define how many products customers need to purchase.
- Get Y Qty to define how many products they receive for free.
- Title to explain the offer, such as Buy 2, Get 1 Free.
- Subtitle to add supporting information about the tier.
- Tag to highlight a tier with text such as Most Popular.
You can use dynamic values such as {qty-x} for the Buy X quantity and {qty-y} for the Get Y quantity in the tier title.
For example, you can create tiers such as:
- Buy 1
- Buy 2, Get 1 Free
- Buy 4, Get 2 Free
Click Add New Tier to create as many offer levels as you need.
Each tier also includes the same customization options available with Classic Volume Discounts. You can select a tier by default, display the product image, enable free shipping, and add a free gift or upsell product.
Range Quantity Discount
The Range Quantity Discount lets you apply discounts when customers purchase within a specific quantity range.
Instead of setting a discount for one exact quantity, you can define a minimum and maximum quantity for each tier.
For each tier, set:
- Minimum Quantity to define where the range starts.
- Maximum Quantity to define where the range ends.
- Discount to set the savings available within that quantity range.
- Title to describe the tier, such as Buy 2-4 Products.
- Subtitle to add supporting information.
- Tag to highlight a tier with text such as Most Popular.
For example, you can offer 10% off when customers buy 2–4 products, another discount for 6–8 products, and a higher-value offer for 10–12 products.
You can create multiple quantity ranges using Add New Tier. Customers can then choose their preferred tier and adjust the product quantity within the available range.
Mixed Volume Discount
The Mixed Volume Discount gives you the most flexibility by letting you combine different volume discount types within the same campaign.
For each tier, choose the Offer Type from the dropdown. You can select:
- Fixed Quantity to apply a discount at a specific quantity.
- Buy X, Get Y to reward customers with free products after they purchase the required quantity.
- Range Quantity to apply a discount within a defined quantity range.
This means each tier can follow a different pricing strategy. For example, Tier 1 can use a fixed quantity discount, Tier 2 can offer Buy 2, Get 1 Free, and Tier 3 can apply a discount for buying within a larger quantity range.
You can configure each tier separately and combine multiple offer types to build a fully customized volume discount campaign.
